Posts Tagged ‘material handling’

The metal fabricator and the iPhone

March 8th, 2011
By: Tim Heston

Immediately after listening to a presentation at The FABRICATOR’s Leadership Summit last week, a metal fabrication executive turned on his iPhone®, rose his eyebrows, and, smiling, showed me the screen. The iPad® 2 had been announced minutes earlier.

The moment couldn’t have been more appropriate. We had just finished listening to Mike Simpson, director of systems operations for the National Institute of Standards and Technology (NIST) Manufacturing Extension Partnership (MEP). He had just wrapped up his presentation on how innovation drives success. Judging how that business executive sitting next to me reacted to news of the next iPad, I think Apple has innovation down to a science.

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